Photojojo’s secret store

It’s in the same building as Mission Bicycle, behind a locked door. To open the door, you have to check in using Foursquare or Instagram. (Or just ring the doorbell, I guess.) The door opens, you go inside, up a flight of stairs, and then you’re in Photojojo‘s secret store surrounded by lots of great gifts for the pro and amateur photographers and photography enthusiasts in your life.

[Photo by Photojojo]

9 Responses to “Photojojo’s secret store”

  1. Grizzled Mission says:

    Man, it’s hard enough to get enough customers to support a business without putting up barriers they have to overcome to have the privilege of putting money in your hands. But hey, maybe exclusivity is that great a lure.

  2. SFog says:

    Wow, I think Photojojo, just jumped the shark.

  3. tastr says:

    Why the fuck is a photojojo? I thought we had the Internet for a reason?

  4. the guy says:

    I don’t understand this place. They sell products from Think Geek for more and there is a barrier to entry. Best of luck, but it lives in a world of cognitive dissonance.

  5. moto-waki says:

    let’s keep it a secret when they close, too.

  6. olu says:

    The way I read that twee sign at the entrance is that you have a choice btwn the 4sq/instagram and ringing their buzzer like a regular person.

    • Erik says:

      The third choice is to shop somewhere where you don’t need to perform any tricks to get in the front door.

    • Ariel Dovas says:

      I found the sign annoying, but then I realized how annoying it is that other businesses just make me ring the buzzer like a boring old tool and I got over myself. Well, I didn’t, but I thought that I should.

  7. TinyTim says:

    I’ve got all these items packed away in a musty basement cache. But there is no cachet to my cache, unless I charge much cash. It’s really an eBay vendor? I’ll do one better: call me on my rotary dial phone, leave a message on my cassette answering machine and I’ll call you back when I get home to retrieve the messages.
    –sent from my Windows ’98 desktop

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